February 2, 2012

When will big publishers speak out about Amazon?

by

Free speech about Amazon: It's out of the box now ...

Barnes & Noble‘s dramatic statement on Tuesday that, no matter what, it wouldn’t, under any circumstances, including beards, sell books published by Amazon, ever, come hell or high water — eh, except for, well, ebooks on its website — has certainly been the talk of the industry the last few days, and continues to draw interesting observations … For example, we just noticed that the statement said, precisely, that B&N had decided “not to stock Amazon published titles in our store showrooms.” Showrooms? Beyond what that word might signify — hint — didn’t the nationwide outrage over Amazon encouraging readers to think of brick-and-mortar stores as “showrooms” for its price check app mean anything to our nation’s largest brick-and-mortar bookseller? (And note that at least one significant report, in the New York Times, suggested that outrage over the price check app may have actually been a factor in the huge drop in Amazon’s earnings for the quarter.)

Well, be that as it may, B&N’s statement was encouraging — finally, a big player has responded logically to Amazon! — and resonant with the larger feeling, in the wake of the price check app scandal, that not just industry but public perception had turned a corner; something could happen.

And interestingly enough, a long essay from the Authors Guild, issued on the same day as the B&N statement, posits that public perception — read media perception — has indeed turned. The article — “Publishing’s Ecosystem on the Brink: The Backstory” — observes that, finally, mainstream media is starting to report about Amazon more critically. The story has no byline — and really, shouldn’t something posted on the website of the Authors Guild give credit to an author? Isn’t giving credit to an author what the Authors Guild is all about? — but as it observes, some big recent stories “capture pretty well the state of book publishing: this appears to be no ordinary, cyclical crisis that future authors and publishers will shrug off.”

It goes on to dissect those stories, giving particularly smart attention to the recent Harper’s Magazine cover story by Barry Lynn examining how Amazon’s success is due in large part to the failure of the government to enforce antitrust laws — “a story that hasn’t previously been told in a major periodical, to our knowledge,” says the anonymous Authors Guild writer.

Well, it’s certainly a recent phenomenon, although not unprecedented in major periodicals — the New York Times let me talk about Amazon as a monopoly in a guest column just before the holidays. And of course, some excellent smaller periodicals have certainly touched upon the lack of antitrust investigation (such as this in-depth investigative report by Onnesha Roychoudhuri for the Boston Review).

Even more interestingly, beyond the print media, some far bigger broadcast media is covering the story with far greater critical range: NPR’s Morning Edition let me call for an antitrust investigation just last week in this report by Lynn Neary, and the BBC World News television report by Michelle Fleury let me discuss Amazon as a monopoly two days ago.

Which brings me to my point: Where are the big publishers in this scenario of rising revolt against a monopolistic tyrant? Indie bookstores seem to be uniting in a stand against Amazon publishing; one of the biggest players of them all, B&N, has just joined suit; the mainstream media is finally on the story as never before; and so is the Authors Guild …

Fellow publishers, where are you?

 

Dennis Johnson is the founder of MobyLives, and the co-founder and co-publisher of Melville House.

  • http://twitter.com/Petrona_ Petrona

    Booksellers and publishers may not like Amazon but readers have done very well out of it so far. We (readers) are your customers and Amazon’s,  constant attacks on Amazon make publishers/booksellers look petty. Amazon is out for No 1 of course, but in practice life has been brilliant for readers since the service launched, compared with previously – essentially you can obtain any book whether or not in print, at a reasonable price, very quickly – which was not at all the case before. That is what booksellers, in particular, don’t get. (or don’t want to get). It would be better to offer a better service to readers, than constantly moan about Amazon.

  • Robert Mitchell

    Rupert Murdoch->HarperCollins->Monopolistic Tyrant

    • http://mhpbooks.com Melville House Publishing

      Monopolistic media tyrant, absolutely, but at least he’s got competitors for his book business, and even bigger competitors at that. Nor is he dominating more than one area of the book biz. (He’s not dominating anything, except the right wing book market, which he’s welcome to if you ask me.) So there’s bad, and then there’s really bad. — Dennis Johnson

  • TwoTooth

    I’m sympathetic but only to a point. I’ve bought thousands of books from amazon since 1997. I would guess that I paid retail list price for 80 percent of them. They don’t discount all books and never have. I pretty much abandoned brick and mortar bookstores in 1997 because their selection (even Borders) was meager compared to amazon’s, their sales staffs not as knowledgeable as the mythology suggests. Amazon’s recommendation engine is worlds better than anybody I ever met in a bookstore, especially if you understand how it works (and how it’s biased) and tweak it.

    I’ve been buying books for 50 years, and I’ve never crossed the threshold of an indie bookstore that even approaches the rose-colored myth.

    I’ve bought direct from publishers if they made it convenient online.

    I have a rule that if I see a book that I like in a bookstore, I buy it there. I’m not a bargain hound. I’m also very unlikely to buy a bestseller–especially in its first year of existence. If I MUST read it now, I check it out of the library, and if it’s worth re-reading, I buy it when it comes out in paperback. Except I ran out of storage room, so now I buy most fiction (including the “literary” kind) as e-books.

    I used to buy a lot of out-of-print fiction from used book stores (an old sore for publishers, but out of print is their fault, not mine). I’m replacing my considerable stock of favorites with e-books as they become available because most printed books deteriorate rapidly (that’s one of the sources of the smell I’ve seen so many rhapsodies over in the last year). This is a new source of revenue for publishers, but they’re converting backlists at a glacial pace–and in many cases rather sloppily (I understand that rights issues interfere too and that return on investment is probably low, at least at first–but no warehousing, no paper, no ink–c’mon).

    I’m frankly more concerned with the survival of authors, editors, and other creative people necessary to good books than with publishing houses per se. Amazon’s entry into the publishing world should be regarded as a challenge, not a threat. Adapt, or die.

    • http://mhpbooks.com Melville House Publishing

      Beyond the unfortunate flipness here — books aren’t necessarily out of print because it’s a publishers fault; if you’d bought it new, they would have kept it in print — this is missing the bigger point entirely: I’m clearly not just talking about Amazon’s entry into the publishing business, I’m talking about their vertical domination of the entire business — retail, publishing, hell, they’re even trying to privatize the idea of the public library. And I’m not touting any myth — this blog has, for over a decade, taken a critical look at all the big players, including the big six publishers. But “the authors, editors, and other creative people you laud — the essential ecosystem of our literary culture — are all endangered by a monopoly. It’s exciting that even the biggest players, who can do something about it, are starting to react. — Dennis Johnson

  • Guest

    “Well, be that as it may, B&N’s statement was encouraging…”

    Not to those caught in the middle of this dispute–authors (as usual). I’m an author whose publisher was recently purchased by Amazon, and whose forthcoming book will therefore not be shelved at Barnes and Noble. I don’t yet know exactly what this means for print sales–but without doubt, nothing good, either for my book or my career. It’s hard not be be seriously depressed about this.

    • http://mhpbooks.com Melville House Publishing

      I am sorry to hear about your situation. That’s some bad luck. Who is your publisher that was bought by Amazon? Unfortunately, I still have to say that breaking Amazon’s monopoly is of vital importance to book culture at large. It’s one of those wars making for some very strange bedfellows … Good luck to you. — Dennis Johnson

      • Guest

        Thanks for the good wishes. I prefer not to say which publisher, because authors aren’t supposed to whine in public about the bad stuff that happens to them, and I don’t want to risk identifying myself because I took off my happy face for a minute.

        I absolutely agree with you about the importance of breaking Amazon’s monopoly. It’s just a bummer to be caught in the backwash.

        • http://mhpbooks.com Melville House Publishing

          Well, thanks for at least reminding people that the war with Amazon has a lot of really unnecessary collateral damage … Dennis Johnson

  • http://www.AtomicFez.com/ Ian Alexander Martin

    Of additional grist for the anti-Amazon tirade is caused by sales of through the Kindle Bookstore of titles published by Canadian Publishers or directly from Canadian Authors. Due to them calling the payments “royalties”, the IRS then wants either a taxation number to be applied for (typically $600 minimum for certified tax consultant processing fees), or else 30% of the payments owing to the author or publisher are held by Amazon on behalf of the IRS, pending the filing of a US tax return. 

  • http://www.AtomicFez.com/ Ian Alexander Martin

    Damn. I hit “Post” too quickly.

    The USA and Canada have a ‘tax treaty’ agreement so that the monies possibly taxed in the one will be considered as being taxable in the other, thus making Americans responsible for paying income tax in their country, even if it was earned in the Dominion of Canada.

    The problem with the process is that  not only is the filing fee prohibitive in many cases, one can’t help but wonder how much of the withheld funds are actually placed in a proper “In Trust” account, pending the review; as well as how much of those funds actually get to publishers. I seem to recall in the agreement with Amazon that, following a set period of time passing, those funds are considered to be ‘abandoned’ by the retailer and they then make them part of their general income.

    Now that could be a damned interesting bit of forensic accounting.

  • Clive

    The fact is that one of the biggest, Random House, offers only on Kindle. . . so much for B&N and its Nook.

  • http://profile.yahoo.com/4CZCDI4UUGGECG5FSOO67JQKSA Hansy

    When it reach  on-line shopping to the count trillion.